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How to Sell Online for Small Businesses
Getting Started
Introduction: Get to Know Me (3:17)
Setting Up Your Website to Engage Customers
Why Your Business NEEDS a Website (4:59)
What Platform Should I Use for My Website? (5:56)
How to Create an Engaging Home Page (6:45)
Creating an About Page That Shares Your Brands Mission (4:45)
How to Successfully Display Products on Your Website (7:36)
How Customer Reviews Benefit Your Business (3:34)
Yes, You Need a Contact Page (1:35)
4 Ways Blogging Can Benefit Businesses (5:20)
SEO Basics for E-Commerce
What is SEO & why does it matter? (coming 2/1)
Product Descriptions & SEO (coming 2/1)
What is alt text & why does it matter? (coming 2/1)
URL Slugs (coming 2/1)
URL Redirects (coming 2/1)
Easy E-mail Marketing
Why is E-mail Marketing Important? (4:20)
Which E-mail Marketing Platform Should I Use? (4:37)
Landing Pages & Pop-Ups (2:53)
3 Easy Ways to Start/Grow Your E-mail List (3:42)
What Should I Put in My E-mail & How Often Should I E-mail? (6:42)
How to Create Freebies for Growing Your E-mail List (3:13)
Social Media
Why is Social Media Important for Small Businesses? (4:43)
Which social media platforms are right for my brand? (9:20)
5 Social Media Tools to Help You Succeed (9:44)
The Importance of Creating Sharable Content (4:31)
Organically Growing Your Facebook Business Page (20:12)
Using Pinterest for Small Business (15:18)
Growing Instagram Organically & Using as a Small Business (26:43)
What's the Deal with Hashtags? (5:03)
Congrats! Apply What You've Learned!
3 Reminders as You Go Forth (2:46)
Make Money by Sharing this Class (1:07)
What Should I Put in My E-mail & How Often Should I E-mail?
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